9:10 PM
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By Jennifer LeClaire
The idea behind Performance Edition is to bring together tools companies need to drive growth, improve customer satisfaction, and maximize sales and service success in what Salesforce calls a "social and mobile world." Although this bundle is new, the company said the likes of Facebook, Kelly Services, Schumacher Group and Varsity Brands have already been using these tools in combination with success.
"This allows Salesforce to further disrupt the traditional morays of enterprise purchasing. One question comes to mind: Are all the services going to be consumed by the same user? Some of the services are geared toward sales and others are geared toward service and support, like Live Agent," asked Brad Shimmin, a principal analyst at Current Analysis.
The new Performance Edition from Salesforce .com combines its customer relationship management apps and platform with targeted lead and customer data from Data.com, coaching and feedback tools from Work.com, and trusted identity services from Salesforce Identity, among other tools.The idea behind Performance Edition is to bring together tools companies need to drive growth, improve customer satisfaction, and maximize sales and service success in what Salesforce calls a "social and mobile world." Although this bundle is new, the company said the likes of Facebook, Kelly Services, Schumacher Group and Varsity Brands have already been using these tools in combination with success.
